We cannot deny the power of storytelling in today's sales and marketing environment. One of the instructions I had earlier in this process was "Inventory your stories." Don't place judgment on them, just list each one with a one sentence reminder. Good or bad. I'm starting to see the payoff of that now.
We cannot deny the power of storytelling in today's sales and marketing environment. One of the instructions I had earlier in this process was "Inventory your stories." Don't place judgment on them, just list each one with a one sentence reminder. Good or bad. I'm starting to see the payoff of that now.
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Transcript: Mischa Z: 00:01 On the last episode, I spoke about two things, specifically spoke about a lot of stuff, but two main points. One was the illusion of overnight success. And that the reality is for a huge amount of people. It's that luck that illusion of luck that we may see in somebody is actually, I love this definition love, or excuse me, luck is where preparation meets opportunity. One of my mentors in the loan business Darren Riley told me about that, told me that saying, I can't remember who said it. He referenced somebody it's probably a famous football coach. But,uand then the other was that, you know, embracing the vision that's popping into your head and then printing out a,uuua picture of that and slamming it on your wall and,um. Morning. A cute girl with cute dog, just rode by and,usorry about the diversion.
Mischa Z: 01:16 Yeah, so I wanted to continue a little bit on that theme and, and say. That yes the vision, the thoughts of the creative thoughts in a new direction and, and my course correction and who I can help and how I can be of service is coming through loud and strong. And I will be jumping on stage too at this point, Kiss's God of Thunder. And yeah, and I had a new point. I was going to talk about it was that, oh yeah. So, and a lot, there's, there's a lot of storytelling going on in online marketing. Obviously you've got to be able to tell a story, craft a story, have it be poignant. Have it, you know, connect the dots, have it inspire in, you know movement orders, transformation in people, all these things. There's always all this important stuff, important reasons to tell stories and learn how to tell stories and tell the right story at the right time. And we're about to cross the street. So I'm going to pause. So you get lots of good reasons to tell stories, and there's ultimately the shortest form of little blips on the social media, where you might do posts that convey emotion.
Mischa Z: 03:09 But I, so it's important to have a catalog of stories and one of the things and the Dot Com Secrets, you know, playbook, shall we say, or manual to online business success is having a catalog of stories. So he had us do an exercise. He has, you do an exercise. And I did this exercise, and it's really interesting because it's materializing in, in a presentation, my subconscious and now coming out in my conscious if you're tracking, me still. So, so just to, you know, I was listening to Kiss's God of thunder and just had it looping because it's such a fun song and reminding me of my youth and all this. And then over the past few days as this creativity, new direction, new vision has been flowing through and ideas for a presentation have been absolutely coming together and manifesting and all these stories slowly sliding in at the right places and such.
Mischa Z: 04:36 And as I was recording the last episode I realized, oh my gosh, I had totally forgot that I had done that step of inventorying stories of my life. And it's a great, great idea. And you don't have to write out all the stories, all you have to do as a, like a bullet point sentence. And so I was writing them down, writing them down, writing them down and, you know, there's, you have to stop and do it. You have to stop and write those down. You have to stop and think, and I can tell you that maybe I did it for an hour plus or minus. I can't remember exactly right. It might, I'll have to go through my notes or done it over a couple of days at different times. But starting to think in that direction and not putting judgment on whether the story is good or bad, right or wrong, I need to use this story or not. Just inventorying all the stories of your life.
Mischa Z: 05:51 And I don't mean like bad stories. You're telling yourself that are holding you down. You know what I'm saying? There's, there's stories of our life like really, good, bad that have this sort of meeting or that sort of meeting this lesson, that lesson, or have no lesson whatsoever that we can think of at the moment. Just write it down. Inventory, your stories. Don't place judgment on them. Don't think too much. Don't read too much into it, just inventory your stories. So that's what I did. And now, so I probably did that 6, 7, 8 months ago. And so now, as I'm, you know, I meditated this morning. I did my A Course In Miracles work, which is basically, you know, the way. So the literature I read now to tap into source higher power the infinite intelligence, God, I don't care, call it whatever you want, good order get ordered the orderly direction.
Mischa Z: 07:04 But those that the stories are popping up and into this presentation. Who knows where the presentation goes, maybe it's for a webinar, maybe it's for, I don't know. It's maybe I create a course. And so I need stories to, to, you know, to emphasize points within the course. Or there's just all of these cool reasons for it. But it's all percolating and, and coming together and I just think it's so cool. Hey, follow the instructions. Don't think too much into it. You don't need to know why or believe it, just do it. And then when the right time, the results from those actions will, will manifest and that's what's happening. It's super fun. Anyway, I, you know, it's super fun. What do people say, visualize it as though it's happened, then you can, then you'll, your subconscious will grow to that direction. And you can actually feel the feelings now, which I was, as I was walking, it was beautiful. And so now when it happens, I'll already be moving on to bigger things or maybe bigger is not the right word. That implies ego in my mind to new fun things from there. Anyway, I could go on and on about this. I'm trying to be mindful of time, love to all. Follow the instructions of the plan that is being handed to you. Whether that's for me, Russell Brunson or somebody else. Trust the process, make it happen one day at a time. Love to all. I'm out.