I continue the riff on Trial Closes and Future Pacing! And give excellent examples. I refine my card deck idea as well. And I start it all off with a little rant of my Winfomercial. Enjoy the day!
I continue the riff on Trial Closes and Future Pacing! And give excellent examples. I refine my card deck idea as well. And I start it all off with a little rant of my Winfomercial. Enjoy the day!
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Transcript:
Mischa Zvegintzov
Interview number... not interviewed number three. Let me start over. Eppersode Eppersode, episode number three recorded on zoom in a row. Most of my episodes of late had been recorded on the motive app while I was walking. So I'm making an effort to record on Zoom. So a perhaps I can start getting these these episodes up on the YouTube channel and people can look and smile and see my Robert Plant locks. I just showered and so so little they're a little flat right now. Go to YouTube and you can watch my look at my see my flat locks. My narcissistic go and dairy about my Robert Plant hair.
Mischa Zvegintzov
Anyway, this is all I just am. I'm in repurpose content mode. I'm really like yeah, I just got to be start. I've got all this content, it's time to start finding the WHO to help me distribute it out there. And so, so started doing episodes on YouTube. Wow, that's not the point of this episode.
Mischa Zvegintzov
The point of this episode is I wanted to tell you about I an idea that I've got and and that probably won't be done by the time this episode comes out. However, here's the idea. So along with everything that I do. All this now repurposing content that hopefully I'm in full effect with. by the time you see this. Is helping people create their webinars, long form sales videos, what I call my winfomercial. I'm going to interview people a certain way. So it'll be a super compelling interview that sells their goods and services. It's gonna be awesome, super informational, and super fun. The Winfomercial. Kinda like, kind of like on the radio, my friend who I just referenced on the previous episode, Glenn Lebar. Hopefully, Glen, you'll let me interview you. But you know, that's what they're doing, man. They're under the it doesn't matter.
Mischa Zvegintzov
Say my idea. So when you're doing... when people are selling from stage and selling from camera, or selling on webinars or selling in interviews. A lot of times what they're doing is they are using trial closes. I was just looking up on my if you're watching this, I was looking up on my board. I've got trial closes written down. And then I also have future paces, future pacing written down. So trial closes are where you start getting people to nod their head. Oh, yeah, yeah, yes, yes. Yes. or No? Or, or you're getting agreement or? So. That's really cool, right? Like, as you're listening to this episode, you know, and and saying, Hey, that's, wouldn't it be cool to imagine if... of course now, none of the trial closes are coming to my head. But there's lots of trial closes, but you basically are, are getting people used to saying yes, and get it helps build excitement, and they're shaking their head nodding their head, yes or no. You can also use those and then future paths to pacing as you're painting the picture of how things are going to be in the future. So my friend John Flannery, who hopefully I'm going to be able to interview is really good at the referral process. So he does sales training, trainings for for teams. For, you know, 50 60 person sales teams. So it could be divisions or small companies or divisions of medium sized companies. But anyhow, imagine if you had his scripts, right? His his referrals, that'd be really cool, right? Like, could you see yourself using those scripts? Yeah, me too, and making more money. Right? Like, imagine having the script in your hand, that if you used it, you knew you would make an extra.... you would increase your business by 25% for the year.
Mischa Zvegintzov
How cool is that! It's cool, right? Something you'd want to have? You're in your hands, right? And then imagine, like, how would your relationships in your family be if you had an extra 25% income? So if you're making 200,000 a year, all of a sudden you've got an extra. What is that? 75,000 or 50,000. To play with? Like, is that more vacations with your family? Is that more date nights? Get a couple cool things, shiny objects. Maybe your wife likes jewelry, you get her a cool ring. She thinks you're awesome. I don't know. Get your kid a nicer car, your teenager. Waylon and Cooper, both my kids. My sons, who at the time of this recording are 18 and 20. I give them the raggedy old truck. But perhaps if I'd had used the referral scripts I could have gotten em shiny new trucks. They'd have loved me even more.
Mischa Zvegintzov
That's future pacing. Cool, right? Could you see yourself using that? Yeah. That's trial closes. So make cards. I'm gonna make a card deck, a trial close card deck. And then a future pacing card deck. And then also all the other sales skills that go around from that go that go along with you know, selling this from stage. Creating your Table Rush. Like create the card decks to support that. So you can practice all the time. So that as I'm doing my episode, I've got my card deck. And I'm like, oh, yeah, try this trial close. Try this trial close. That's cool, right? Can you see what I'm saying? Like, how fun is that? That actually sounds like fun, right? Like, truly, if you have that card deck and you could practice it, or, you know, just in your daily life on the phone. You could practice the trial closes on your wife, your kids, your husband, your co workers. The police if you're speeding. Anyway, that's my idea. And then turn that into a lead magnet and offer it up. Sell them and see if I can drive some leads, create some excitement, and then help people sell. And lead them to my courses which are yet to be created but percolating in my mind. Right God? right universe?
Mischa Zvegintzov
Oh my gosh. I so want things to happen faster sometimes. And sometimes they just don't. Sometimes it takes a while to percolate. Some people get to go faster. Some people got to go slower. Anyway. Save that for the next episode. Love to all look for my card decks. Look for my card tags. Perhaps by the time this episode comes out, there'll b