Lisa is having success with her memory course and is being asked “How come this ins’t on line?” Where can I get more information? And moreover her mom is stressed out about her memory. Lisa Randall is a memory memory Specialist. She has her education in Kinesiology, (MS) Gerontology and Public Health, and hung with the memory pro’s at Scripps La Jolla. And her “Memory Alive Program has delivered engaging and effective transformational memory training to individuals and small groups, along with corporate and community organizations for many years.
Lisa is having success with her memory course and is being asked “How come this ins’t on line?” Where can I get more information? And moreover her mom is stressed out about her memory.
Lisa Randall is a memory memory Specialist. She has her education in Kinesiology, (MS) Gerontology and Public Health, and hung with the memory pro’s at Scripps La Jolla. And her “Memory Alive Program has delivered engaging and effective transformational memory training to individuals and small groups, along with corporate and community organizations for many years.
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Transcript:
Mischa Zvegintzov
(Intro) Welcome, everybody to the Table Rush masterclass where we get back to the marketing and sales basics to help entrepreneurs like you grow your business to $1 million annual revenue and beyond.
Mischa Zvegintzov
And today, I have a very special guests, Miss Lisa Randall, and Ms. What a great introduction. I've totally gone sideways. Right from the start. I was looking at your website, and it says, meet Lisa Randall. Ms. So I was like, Miss Lisa, whatever. And Lisa and I have a little bit of a history where we're great friends, correct, Lisa?
Lisa Randall
Correct. That is awesome.
Mischa Zvegintzov
And, Lisa, you're a memory specialist? Yes. That is correct. Fantastic. And you have a program called Memory Alive. The Memory Alive Learning Program, which we're going to discuss a little bit. Yes. Yes. Fantastic. And you have an education in Kinesiology.
Lisa Randall
If I remember correctly, yes. That is
Mischa Zvegintzov
Perhaps some gerontology and public health? Yes. Yes. in gerontology means older than us people.
Lisa Randall
Oh, Study of Aging.
Mischa Zvegintzov
Study of aging?
Lisa Randall
Yeah
Mischa Zvegintzov
And let's see what else you have delivered engaging and effective transformational memory programs to individuals and small groups, along with corporate and community organizations for many years. And with the fantastic style and flair that is Lisa Randall.
Lisa Randall
Absolutely.
Mischa Zvegintzov
Fantastic. So our story is, you've been a part of my entrepreneurial journey, which is super fun. I'm having Microphone. Microphone insecurity. There we go. Yes. So I started the Bitch Slap accelerated path to peace podcast. And you were actually my very first interview. And we were having so much fun. And we went so deep and talked about so much like deep personal stuff that we kind of came to the conclusion that maybe now's not the time to publish that episode. Correct.
Lisa Randall
That's how I recall it. Yes.
Mischa Zvegintzov
We were talking about wound'y things that were like perhaps some people just don't need to know about this yet, but I'm sure if we talked about it today would all be fine. But it was part of my growth experience too, because I was so attached to having that interview go out there that I fought you very hard. It as a matter of fact, I fought you hard enough that I went ahead and and somehow manipulated the universe into having it be okay that I just went ahead and publish the episode. And, anyway, I great I finally took it down. I was like, Man, I'm just Misha, you're just like being an asshole. Excuse my language listeners, but it does happen. Sometimes we can be willful and push envelopes. But it was such a you were such a great part of my, my journey as I'm growing entrepreneurially so thank you, Lisa.
Lisa Randall
You're welcome Mischa.
Mischa Zvegintzov
What's that?
Lisa Randall
Thank you.
Mischa Zvegintzov
Yes. And so we thought it would be fun as I'm transitioning out of this more spiritual ethereal style. I don't know if message is the right thing but my own journey. I was like, oh, maybe I'll help people find God or whatever. I was like, You know what, I really love business and really talking business and growing businesses and and spirituality being expressed through entrepreneurial endeavors. I think that's a much better way to path for me, right? And so you and I were like touch wouldn't be awesome to to sort of have an end Bitch Slap last interview. Wouldn't it be ironic if the first interview that went nowhere? If you got to be the last? The last Bitch Slap accelerated path to piece of the official interview. Sort of close that loop. And then at the same time, Hey, you are this amazing... You are this amazing entrepreneurial spirit that you're embracing now, like you're ready to level up your business, right? Like what we just talked about that you do. And that perhaps you put aside some of your, you know, gladly put aside some of your entrepreneurial aspirations or you know, PhD aspirations, things like that so you could grow a family and have some babies and things, and things like that. Yeah?
Mischa Zvegintzov
Good. Thank you for that dissertation. Everybody who's listening, I've just totally co-opted this episode, and made it about me. But what the hell, I have a gift? So Lisa Randall, after that amazing, wonderful, beautiful, beautiful introduction, why don't you talk to you've, you've got this Memory Alive. thing, but that, hey, it's time to? When did you tell tell us about where you are with it a little bit. I know you teach classes, your community centers or frame what you're doing right now and perhaps, given give us a vision of what you hope for?
Lisa Randall
Yeah.
Lisa Randall
I absolutely will. Thanks Mischa. I love how you said, you know, expressing spirituality through entrepreneurial endeavors. I thought that was a really cool way to say... it kind of it really articulates Well, I think the transition that you're making, and also what this process of starting this company, and teaching what I've been teaching has been for me. So that was really, really beautifully articulated and I appreciate that. And so, the the process of putting together this memory program started for me when I was working full time for Scripps Health, and I was working in integrative medicine. And so, it was born of a very, you know, scientifically based practice pragmatically based foundation. Of, you know, what...
Lisa Randall
What is a whole person approach to better memory, what is the whole person approach to preventing memory loss, and based on the foundation of, you know, all kinds of other programs that I helped to create it scripts. And when I took it on my own, when I left scripts, and I began working on this program on my own, it was, it was also at a time when my life was transforming, you know, I was going through divorce, and I was recreating, really kind of transforming as a as a person. And so this, this, the topic, the content has shifted in its meaning for me, and it's also translated into a new way that I approach teaching classes. And, interestingly, as the, as the meaning has, as changed for me and has I...
Lisa Randall
As I have really gotten so much more spiritually focused, I found that the content that I'm teaching is so much more well received, so much more effective. And I have really found a way to connect with the my students and, and the content on such a deeper level. And that's been a really beautiful thing for me. So, you know, as I've, as I've gone through this, you know, over the last several years through this transformation in my personal life, and as I've transformed the content that I've been teaching. I have, you know, I'm at a place right now, where there is there's a ton of passion behind what I'm doing. And as I continue to see the, the, the, what I'm producing, benefit the lives of the people that I teach my motivation to do more increases. And so I have people asking me, why isn't this online? Where can I get more information? I have a... My mom is stressed out about her memory, how can I help her and there's so many things that I want to do a provide, but I feel inept, I feel at a loss for how to take the content that I've created, and the passion that I have for it along with the new confidence that it's really benefiting others. And how do I take that and move that to a space where I can make it more accessible for others? And also make it a more I also build a more secure business out of it as well. So that I can spend more time on it and so that I can make this a more substantial means of supporting myself and my family.
Mischa Zvegintzov
Mm hmm. Fantastic. I love that I think Can we touch on two points real quick?
Lisa Randall
Certainly.
Mischa Zvegintzov
So you said you, you had a shift in here somewhere, partially due to divorce or a realignment of your identity? Maybe there's a bunch of different ways to say that. But your... the way you were teaching, you started to bring in that spirituality spirituality. Was that a conscious decision? Or was that an epiphany moment? Or tell me about that that arc? Does that question make sense?
Lisa Randall
It does. It does. I think it was a combination of the two. I think that, you know, I've always been kind of looking for that purpose, right? I've always been looking for what you know, what am I always been so jealous of friends who have said, I want to be a doctor, I want to be a fill in the blank, because I have always been like, I don't want to be Ah ___________. You know, but I know how I want to feel. I know, I want to feel like I'm productive. And I know that there are there are qualities that are intrinsic to me that are useful to others. And I want to use that I want to have the feeling of knowing that those intrinsic things are benefiting others. And I think that's very common. I think that's what some people are really clear on what those qualities are and how to use it. I've never been clear on either. And so the shift was conscious. And it was also based on epiphanies. And I think that consciously it's been the knowing of "I want to pursue that passion". But shoot was that passion in the first place, right. And I knew I was passionate about this subject. And it wasn't one that I was going to drop researching regardless of whether or not it was my, my job because...
Lisa Randall
I'm fascinated by neurology, I'm fascinated by memory, I'm fascinated by the brain. And I'm always going to be looking into that, I think, as my, my spiritual education, for lack of a better term, as I dove more into spirituality, I think what what struck me was the science behind the spirituality that I pursued.
Lisa Randall
So when I read on quantum physics, when I read about, you know, when I looked at David Hawkins and letting go. And the science behind spirituality, it all lined up with the, the, the fundamental components of memory and cognition, that I was teaching in a really insightful way. And so there were several moments where I, where I had, you know...
Lisa Randall
I did a reading I had a recognition that, you know, in order to remember better, we must be paying attention, we have to like the crux of a good memory, is attention, the crux of a good memory is the ability to be present. And, and I recognize that I can't be present unless I can forget a lot of my old ideas, a lot of my story, a lot of my story that prevents me from being being emotionally mentally, spiritually present to the to the here and the now. And I had that cool epiphany...
Mischa Zvegintzov
I was that tell me about that epiphany. Was this like your daughter? Or an ex husband? Or some, some? Some? Do you remember the day or the moment? Or...
Lisa Randall
I remember, specifically, I mean, I remember generally speaking, the, the the idea of like, oh, my gosh, I have to forget before I can remember. And I would love to share with you something that I read the very next day after I read this. And it was, it was in second sorry, we fight but yeah, it was about it. It was about two years ago.
Lisa Randall
And I I think that the bizarre contradiction of forgetting in order to remember struck me but I knew it was the truth. And on the very next day, I read in one of my spiritual books... no one questions that connection of learning and memory, learning is impossible without memories, since it must be consistent to be remembered. I said before that he teaches remembering and forgetting, but the forgetting is only to make the remembering consistent, you forget in order to remember better.
Lisa Randall
And that's directly from a spiritual text. Nothing to do with cognition with memory, but it did fall into my awareness the day after I had this epiphany about "I gotta forget, I gotta forget my, my old ideas, my my story", and and that concept forgetting is essential to the ability to remember not just for me, but but on the whole, and not just in a spiritual sense, but in a cognitive sense.
Lisa Randall
And so, with those, with these, you know, these things fall into your awareness at certain times, and you can't ignore the timing of those, you know, I can't ignore the fact that I read that the very day after I had this, this epiphany! And those are the types of, I would say, affirmations that I've gotten over the course of the last few years, that have helped me to know that I am doing what I'm supposed to be doing. And, and B, this is meaningful work outside of just...
Lisa Randall
I want to be smarter, I want to be more cognitively fit. Those are, those are really, those are really fabulous goals to achieve, too. But there's something bigger and greater that through that desire through that goal that so many people have, "I don't want to lose my memory", I don't want to, you know, "I don't want to go through dementia, memory loss, etc". Through that desire to prevent losing our memory, there's a greater, there's a greater message. And whether that message is just for me, or for the people that I could bring it to, that gives it so much more purpose for me.
Mischa Zvegintzov
I love that. That's amazing. Can I ask you a question? And, and I'm gonna ask you to perhaps be vulnerable? Are you open to that?
Lisa Randall
Sure of course, fantastic.
Mischa Zvegintzov
So you have this epiphany in the moment you read in your spiritual, in the spiritual texts that has meaning to you brings you connection to Source... your... there's obviously a struggle going on, on one side of you, and you're trying to break free of a situation, clearly, right. And so then you're like, you have this epiphany, I need to I need to, how do you say forget to remember, I'm sorry? Forget to...
Lisa Randall
Essentially I need to forget? Yeah.
Mischa Zvegintzov
Right. So you're like... I need and so is this?
Mischa Zvegintzov
What is that tension that's driving that? Is it with relationship? is it with, with something, there's a tension point that you're trying to break free from? Can you talk to that? because that's obviously, I think, an important piece of your story right here. It's like, hey, reality is, I can be free of this. I've just, i Everything's coalescing by my gerontology and public health. So I get to, you know, I'm trying to help seniors or people age, memory gracefully, and retain and grow and strengthen their memories and these sorts of things. And, and... and you're a spiritual person, right, which I love about you. And so like, it's you have that lightning bolt moment, do you read? But what's the tension point? That's, does that make sense?
Lisa Randall
Kind of, um, like, kind of what am I trying to be free from?
Mischa Zvegintzov
Thank you.
Lisa Randall
Yes. Okay. So, um, and I don't know how specifically I can answer that question. But I'm, you know, I think that...
Lisa Randall
I think we can all recognize in ourselves certain ways that we think act and operate that don't serve us. That don't serve our freedom. Right. Yeah. And I certainly have had the ability to look back on my life and recognize, "wow", you know, I've certainly made things harder than I have needed to. and all for the sake of protecting how I wanted to be perceived. Or how I wanted people to think about me. Or how I didn't want to think about myself, perhaps. And, you know, I think that there, of course, are always specific situations that I can point to, I was kind of redefining myself after divorce. I was trying to, I'm trying to validate myself in a way that, you know, externally, I felt I needed to..., well, you know, also recognizing that external validation wasn't even available.
Lisa Randall
And also, you know, looking back on an entire lifetime of, of thought processes that that were that were those that kneecaps me. You know, that I kneecapped myself and, and I kneecapped my own progress, spiritually and financially and, you know, in terms of my education, and I'm just looking at my My freedom was contingent upon letting go of, of these old ideas.
Lisa Randall
And, and when it comes to, you know, I think when we, when we get an integrity with ourselves when we get an integrity with what our foundational values are, and, you know, with, with how we're thinking, the words we're using to communicate and then how we're acting, well, what are we doing in this life it isn't in integrity with, with our... with what we really believe and what we think. And there was discord there, and I couldn't be present to, to the, to the moment I couldn't be present to my kids to my career to anything, if I was living in this turbulence, that that existed in the discord between how I thought things should be or my ideas about the way things should go based on crap.
Lisa Randall
You know, like, (Yeah thank you) there and I think that that was the epiphany of like, wow, I need to forget, I need to forget about my anger towards so and so I need to forget about how I don't think I'm good enough, I need to forget about how my life should look, you know, like, why I why it's a, you know, a failed marriage or a failed career or failed, I need to redefine all those things.
Lisa Randall
I need to open up my mind to a new definition, a new concept of what of what success is because, because getting into alignment with myself, that's the only measure of success that I want to strive for. And I know that when I am in alignment with my true values, alignment, integrity, and when I am able to live a spiritual life that that holds hands with my career that holds hands with my relationship that holds hands with how I raise my kids, that's when the only time that is the only time and place that the that what I create in terms of my career and what I offer the community. That's the only place that that could grow.
Mischa Zvegintzov
Perfect. You know, you answered the question beautifully. Thank you for that, um,
Lisa Randall
Maybe excessively?
Mischa Zvegintzov
That's all right. You know, we're gonna refine that. Lisa Randall. That's one of the things we're gonna work on. (Fabulous) Yes, so tell me so we've got your, your Memory Alive that's come out of this, come out of this cauldron of change and growth and spirituality and color and you're like, oh, my gosh, I I literally have a vision. Right?
Mischa Zvegintzov
And so tell me about the Memory Alive program. What are we doing here? What's it doing? Like you're helping what seniors? What do you what's going on?
Lisa Randall
Well, target audience. Misha is unfortunately you and (Laughter) I are actually the, the, the the demographic that can do the most in terms of improving cognition, preventing, preventing memory loss, but but everyone at any age can take steps towards a better memory. And that's one of the taglines that I use any everyone at any age, the brain is ah, as we all know, the brain is elastic and so we can always make steps to improve the way we think. And, and, and learn and grow. So basically, yes... what I do is I teach...
Lisa Randall
I talked about emotions and the the power that emotions have on our ability to remember and also the power that we have to look to and foster specific emotions, we do have choices over the emotions that we sit in, and also the fire so attention change, emotion and sensation, the sensations that we experience. Our episodic memory, involves all of our emotions, all five arguably states of our of our senses. And so these foundational components, make up the Memory Alive program and I teach them through a series of classes and resources.
Lisa Randall
the fundamentals of this program which our attention the the improving our ability to be able to pay attention to be aware, promoting, inviting change into our lives, inviting the ability to have new experiences, that do promote neuroplasticity, and cognitive reserve, but also joy and, and experiences that we care to remember.
Mischa Zvegintzov
Fantastic. And do you have a set? Currently, do you have a set number of classes? Is it yes,
Lisa Randall
it varies depending on who I'm teaching. So there's not currently a set number of classes. And that's one of the things that I'm working to kind of streamline and and hone in on.
Mischa Zvegintzov
Oh, fantastic, good, good, good, good. And in a nutshell, I know, I know, everybody can perhaps thrive by learning how to, you know, maximize their memory. But like, again, maybe talk to this target market.
Mischa Zvegintzov
So you've got people our age in their 40s, and 50s. And where you're trying to, excuse me, you're trying to sort of help them at a time when perhaps memory can start to taper off. You're like, hey, let's, let's actually help you thrive with your memory and perhaps stave off memory degradation into the, into our senior years. Am I framing that properly is that kind of...?
Lisa Randall
And I would I, you know, I think I kind of jokingly said, you know, you, you and I are the target audience, and we might from my business, my target audience is, you know, 60s to 90s, probably. And it is the it is the older adult who's, who is looking to strengthen their memory. And there it could be because there's fears about things that they forgotten in the past. It could be there's fear around watching a family member or a loved one go through memory loss. And it couldn't be just out of the knowing, hey, I want to stay cognitively robust. What was the second part of your question? Show? Sorry, I forgot.
Mischa Zvegintzov
No, no. No, I think you answered it perfectly. You said, hey, the you're helping? Well, it sounded like two things, you're helping people that are in their 60s to 90s Stay cognitively robust. And perhaps at the same time, you're helping people who are with somebody who's not cognitively robust, and maybe wants to know, more tools and things like that. So they can thrive in that environment. Yeah?
Lisa Randall
It's all focused on the individual. So I don't really I don't really, if I'm working with someone who's also a caregiver, my, my program is, is, is for the participant. So you know, there's a completely different set of needs for people who do have dementia or Alzheimer's disease, but a lot of things that I teach are contraindicated for someone who actually is experiencing more advanced stages of memory loss.
Lisa Randall
So it is it is very much on preventative end of things.
Lisa Randall
However, in my humble opinion, I do think that what I am teaching would definitely benefit the mindset of someone who's also working as a caregiver for someone with memory loss.
Mischa Zvegintzov
Great. I love that. But currently with with your program, right now, it's more for the person that's wants to wants to work on their cognitive, how did you say that?
Lisa Randall
They want to become more cognitively robust. We're learning. We're learning better ways to remember. Right? So it's, if you look at it as part of continuing education or adult education, people that want to learn how to remember better,
Mischa Zvegintzov
And have you do you have any? Do you have, you're having if this online, you need to grow this, you need to, you need to expand and get this message out to more people because what you're doing works.
Lisa Randall
Yes, right. I would love to be right, exactly. I have people asking me for things. And I have, I am so excited to get more clarity on how to give it to them.
Mischa Zvegintzov
Fantastic. Can I ask you another question? Absolutely. I'm sure people that are looking people that are looking at your course that are in their, you know, 60s to 90s. And they're aware that they've got some that that they're at the point of they're ready. They're like, hey, you know what, I am ready to work on my memory because I clearly see it's going to help me have a richer life into my twilight years. However we want to however you want to say what's that? Yeah.
Lisa Randall
Into my 110s or whatever we're
Mischa Zvegintzov
gonna call Yeah,
Lisa Randall
so we'll get
Mischa Zvegintzov
there. Like, what's the thing inside of that person? That's like maybe I've lost too much memory to do this program? Or what what's that thing that internal thing that keeps that you see keeping people from diving into something that can clearly help them?
Lisa Randall
Yeah, I think that yeah, you I think you hit the nail on the head. It's too late for me. That ship has sailed. I'm already losing my memory. What's the point? Old people lose their memory. It's a foregone conclusion. The there, the self fulfilling prophecy is definitely something that cuts people off from wanting to do the program, or? Yeah, I guess, I guess that would be that would be my answer to that.
Mischa Zvegintzov
And what would you say to that person like, like, you've got this person who's in let's say, they're 65 or 70. And they've, they're there. They're like, it's too late. Why, why, why? Why start now?
Lisa Randall
I would tell them that, that all of neuroscience contradicts their belief that memory loss is inevitable, and, and that the concept that as I age, I will then lose my memory and forget is one that we buy into. It is not based on science, the brain is plastic, the brain never stops. It never loses its ability to generate new neural connections.
Lisa Randall
We... if ah... let me give you an example. So in our 30s, if we walk into a room and we forget why we walked into a room, we probably laugh and think, Oh, I forgot why I walked into the room, and we carry on with our day. If we're in our 70s. And we walk into a room and we forget why we walked into a room, we think oh my god, I'm getting Alzheimer's disease. And our cortisol level goes through the roof. And now we're stressed out, which is the kryptonite format, right literally erodes the hippocampus in the brain. And we have now planted the seed in our mind so that the next time that we have a mental lapse that we may have experienced in our 20s 30s 40s, we have now assigned an entirely new meaning to it. We've given it the power to tell us that yes, it's another sign that my memory is going.
Lisa Randall
I heard something so good the other day, and it said, hey, you know, when you can't find your keys, you shouldn't worry about dementia, when you forget what your keys are for, then it's time to start. And I thought that was so perfect, because (oh my god), we will we will, we will just have whatever no big deal when we're young, because it's no big deal.
Lisa Randall
But when we're older, it stops being no big deal because we're afraid. And with that fear, we put ourselves we put ourselves on a track of, of narrowing the way we think of eliminating new experiences of allowing our brain to fall into these well worn pathways that limit its physiological ability to continue to, to grow and expand and learn.
Lisa Randall
We never are too old to stop changing our brain ever. And so I would point people to science, there's way too much science. We simply have bought into a concept that's that scientifically unfounded.
Mischa Zvegintzov
So can I can I speak to that really quick? So if what I'm hearing you say like the Memory Alive program... will help you... It's going to help you with your memory, but also reduce cortisol levels, all this sort of stuff, perhaps I don't want to speak too much to it. But I'm just I'm just thinking like, okay, the idea that that it's too late, or... that's all BS, right? I'd love that. Thank you for answering that. And I'm also going to say you probably being you have your master's and all this stuff, like you've got the paperwork to prove it. You've done this study, you've worked in the business, you've created classes, you've been doing this for how long in your life?
Lisa Randall
15 years, probably I said working it generally speaking in that field.
Mischa Zvegintzov
Okay. And so you probably have studies that verify what you're talking about, like if I said, Hey, well prove it. You could say, Okay, give me 20 minutes, I'll be right back. And you could go through all your stuff and be like, here's, here's all the science data to validate what I just am telling you. Yes.
Lisa Randall
Absolutely. And and the reason I know this is that people like you know, Deepak Chopra who've written books about the brain point to all of the science and so you know, I read a ton of books. and I've pointed to these these facts and these concepts in the science through through neurologists and through physicians and through through PhDs in multiple multiple reading. So absolutely, simply through a list of books that I can recommend folks to that they could read and have this information validated.
Mischa Zvegintzov
Fantastic. Well, thank you for so much for that. So, so So what what's what's the pushback that somebody that would clearly benefit from this from this class? From your techniques your system? Like, okay, so they're like, alright, I get it, like, this illusion that it's too late that my brain can't work anymore. And it's gonna degrade as I get older. That's all BS, like, great. So they're, they're like, Yeah, this is awesome. I see. It can help me like, what's, what's what, what? From someone who's in that position? What's that? What's that? What's the thing that's like, I'm trying to think of how to say this. Like, what's key? Is it their kids that are like, no, don't do it? Because you're going to be spending my inheritance or what's that? What? Like, why else? Like, you know what I'm saying? Like, are they like, well, people, my family is going to look at me like, I'm dumb or like, what? What's the thing that keeps people from like diving in?
Lisa Randall
Well, and I think that the answer to that question is the answer to the the same question. Why when people know, exercise is good for them? Why don't they do it every day? If people know that eating well is gonna change their life for the better? Why don't they just do it? Right? Why is it hard for us as humans, to change our behavior, and I think it's much less a resistance that's born of an attitude and more of a resistance that's born of it's a difficult, it's difficult to change our behavior, behavior change is difficult. And it's because we're hardwired, how we operate in our minds, and, and changing how we do things, especially the longer we've been on this planet. It's hard. It's, it's altering our ideas, being open minded about trying new things is challenging, and simply changinga routine of our daily life is hard as well.
Mischa Zvegintzov
Yeah. Okay. Fair enough. So it's like, it's like, I don't have the time. Or, or I, my lifestyle won't afford this.
Lisa Randall
Or I want to, I want to make the change, but maybe not today. Or maybe it's not the right time for me, or, you know, the same if someone's wanting to learn a new language or instrument their whole life continues to put it off, because there's going to be a better time. I don't think this is answering your question super specifically. But I think it has a lot more to do with the human challenge around a change in behavior than it does with a specific resistance to this content or this information. I think it's like, why is it so hard, I workout twice, and then I don't want to go to the gym again, the next day, even though they feel so good. It's the same concept. It's just different.
Mischa Zvegintzov
Yeah, fair enough. Fair enough. What's your favorite? What's your favorite before and after? Of a person that's gone into your...through your program?
Lisa Randall
I think that, you know, I have a couple of, you know, a couple scenarios that are coming to my mind. But I think that specific feedback that I've gotten from some of my longer term, students and participants has been that of
Lisa Randall
...the reflection on how much more they're enjoying the moments that they are creating, how much more they are focused on creating memories that they want to keep. And that's that's been the those are the moments that give me the chills where I think that's is that is it, because who cares if we can remember a bunch of shitty moments strung together right? But if we are focused on being present, and being aware and really valuing the creation of beautiful memories, that's it. What could be better than that? That is that's what I have loved.
Mischa Zvegintzov
It's beautiful. Do a couple people come to mind for you that where you've seen that.
Lisa Randall
A couple people have come to my mind where you know they've come back and reflected on hey, you know, I I had this experience with my grandkids and I was you know, usually I come into it worried about this or concerned about that,... but I did my breathing exercises before, and I knew I wanted to remember this, I knew I wanted to remember this moment. And I, you know, I, I knew that if I wanted to, to be able to hold on to these memories, these are the things that I did. And I came into it with a heart full of gratitude.
Lisa Randall
Because we talk about the emotional state and how the emotional state helps us remember, So not only are you coming into circumstances and situations, paying attention with a heart full of love, so that cognitively you can remember, you are coming into it fully present with a heart full of love, you're going to have a beautiful experience. And even if you don't remember it, oh, well, you had a beautiful experience of that. I mean, for me, that's what matters, why, uh, you know, even if we don't remember it in the long term if we forget the person's name, but we remember how we felt when we met them, um, really what matters.
Lisa Randall
but but these concepts, these components that fill up our "right now" with beauty, those are the same concepts and components that allow our brains to most effectively encode and recall information when we want it.
Mischa Zvegintzov
It's beautiful. Thank you. Yeah. I want to ask you a question. If I may, another, of course. Good. Cool. So we've got integrative memory, people can go to your site, integrative memory right now, what you have to offer currently is live classrooms, online class, what are you doing? I mean, briefly, but
Lisa Randall
live classes, online classes, I teach several classes a week over zoom. And I have several workbooks that are in progress to support those. I also have a YouTube channel that has a series of meditations for memory of that library of resources online is one that I am hoping to get strategic about in expanding as well.
Mischa Zvegintzov
Fantastic. Where can people find these meditations on your YouTube channel? It's free for them right now.
Lisa Randall
It's free for them. Yes. If you just look up and integrative memory on YouTube, it will pop up.
Mischa Zvegintzov
Fantastic. I will put that link in the show notes. So today your offer is somebody can if someone's like, oh my god, Lisa, I want what you have to offer. They go to integrative memory, they sign up for a class and they get what they get a class for $50? Or what what are they getting right now?
Lisa Randall
Well, right now I offer I offer an online community class that is donation based. So if they wanted to get a taste of this every Thursday at two, I teach an online community class and that's, that's free to the public, it's donation based. and that's a great way to get started and to get a taste of what I do offer on a regular basis. And so that's where I would send people to start and I would love them to email me directly because I would love to I do offer 30 minute consultations for anyone who's interested in what I do or learning more, and I would I think that would be the best place to start. So then you know, we could have a one on one conversation and I can understand what more specifically they're looking for.
Mischa Zvegintzov
Fantastic so best email which I will put in the show notes
Lisa Randall
would be Lisa at chunky seahorse.com
Mischa Zvegintzov
Lisa at chunky seahorse.com love it and there's a whole story behind chunky seahorse which is actually rather amazing but we'll save it for another day just trust that typing in chunky seahorse Lisa at Chuck is actually...
Lisa Randall
adaquate
Mischa Zvegintzov
...(LOL) but yeah well not only added but affirmation of all that you're creating and have created up to this point. If they want to see if they want to go to your if they want to go to your Thursday at two Pacific Standard Time. Community zoom class. Where do they do that?
Lisa Randall
Email me yep, I have a newsletter sign up as well on my website. So I have a general newsletter and then one that is focused on mealtimes for memory as well. And then also meditations for memory and that can be subscribed to on my website. but the the Zoom link for my for my Thursday 2pm class if they send me an email I will just respond with the Zoom link for that class.
Mischa Zvegintzov
Fantastic that's how we're gonna make all this happen. I love it. So excited. And then I'm gonna end with this and we're gonna let you get on to your day cuz I know you've got lots to do. Um, this is like a standing document for you and I. write? to be like, Alright, Let's grow together, let's help Lisa you know, grow, bring her gifts, your your, your, your Memory Alive program like let's let's let's, let's apply some entrepreneurial spirit to it even more. and grow it. and evergreen it. and all these terms and and help you create, like financial independence for you and your family and just really help a lot of people right?
Mischa Zvegintzov
And then it's an opportunity for me to be like, Yeah, I have some ideas, some methods that you and I are going to work together with. And this is our beginning document where you and I can look back at this and go "wow, how far each of us..." Right. Wow, wow. So we're both being very vulnerable for the masses right now. We both have a lot to offer and and I look forward to helping you grow, scale, refine, you know, your story, your message your offer all this stuff and, and very excited.
Lisa Randall
I'm super excited as well. Thank you.
Mischa Zvegintzov
Yes, fantastic. Is there anything that we missed that you want to add?
Lisa Randall
I think you are such a thorough interviewer. I think that we've probably hit a hit all of those those key components. No, but thank you very much for taking the time and I'm really excited about trying to scale and expand.
Mischa Zvegintzov
Fantastic. Lisa, I love you. Thank you so much for coming on and sharing what you do and everybody check, check back with us. check back in with us as we grow and we will be talking to Lisa throughout her journey and just watching you do all the fun stuff. Yes.
Lisa Randall
Awesome. Thank you so much. Mischa. This is so fun.
Mischa Zvegintzov
Okay, love you. I'm going to hit stop. We'll say a quick goodbye. And we'll go on with the day. Okay.